Swarovski Crystal Worlds. In Wattens

The Swarovski Crystal Worlds in Wattens are sure to impress you! A place of wonder. In the unique ‘Chambers of Wonders’, you’ll experience the magic of crystal in a whole new dimension. A diverse range of contemporary artists and designers present and interpret the theme of crystal in all its facets within the Chambers of Wonders. Spend some time in the garden of the Swarovski Crystal Worlds and discover not only the wonders of nature but also fascinating works of art, the sparkle of the crystal cloud, a carousel, a maze, a games tower and a playground. Culinary highlights are provided by the Daniels Kristallwelten restaurant. In the world’s largest Swarovski store in Wattens, sparkling shopping experiences await you, featuring spectacular art installations.

Since 1995, the Swarovski Crystal Worlds have been delighting visitors from all over the world. This crystalline world of experience, including the parkland, was completed to mark Swarovski’s centenary. To mark the 20th anniversary of the Crystal Worlds, the complex was redesigned and expanded in 2015.

Immerse yourself in the sparkling world of Swarovski.

In 1995, multimedia artist André Heller created a world of wonders to mark Swarovski’s centenary. As the central theme, Heller designed the Swarovski Crystal Worlds in the shape of a giant. And he devised the story of the giant, who had set out to experience the world with all its treasures and wonders. Armed with this knowledge, the giant settled down in Wattens in Tyrol and has been ‘watching over’ his chambers of wonders ever since.

The original concept behind these chambers of wonders is based on the historic cabinet of curiosities at Ambras Castle, which, in the 16th century, sought to encompass the entire body of knowledge of its time as a universal collection. In the Wunderkammern, much like in an art exhibition, internationally and nationally renowned artists, designers and architects interpret crystal in their own unique way. The art installations crafted from this sparkling material are unique spatial and experiential concepts.

Welcome to a magical world that unfolds as you enter the Swarovski Crystal Worlds through the giant’s head...

At the heart of the new garden is the Crystal Cloud, designed by Andy Cao and Xavier Perrot. This monumental installation hovers above the black mirror-like water and invites visitors to pause for a moment. Covering an area of around 1,400 square metres, this mystical masterpiece is the largest of its kind in the world. The Crystal Cloud consists of more than 800,000 hand-set Swarovski crystals. A sloping path leads visitors directly to the mirror-like water, in which the light from the crystals is captured like stars in the night sky – even in broad daylight.

The crystalline garden complements the range of underground chambers of wonders and the many special children’s tours and workshops centred around the Crystal Studio.

The renowned architectural firm Snøhetta has designed a play tower, situated in the southern part of the garden, which offers a wide variety of play experiences across four levels and creates a very special spatial experience. These levels are further connected by a vertical climbing net – the only one of its kind – which can be climbed freely at a height of just under 14 metres. A range of activities are on offer: from climbing, swinging and sliding to the sensation of floating.

The façade of the play tower consists of 160 crystalline facets, no two of which are alike. The panels are printed with an innovative pattern comprising millions of tiny motifs drawn from the history of Swarovski. A view from the inside out is possible at all times, and the activities taking place inside are also visible from the outside. In the evening, the structure appears as a spectacular luminous structure.

The area for children of all ages is complemented by an innovative outdoor play landscape. A freely shaped topography made of steel and wood offers children countless opportunities for play. Not only are familiar activities on offer here, but children also have the opportunity to discover new games and forms of movement.

Daily 9.00 am – 7.00 pm,
last admission at 6.00 pm

Changed opening hours
Closed from 1.00 pm on 24 December
Closed from 4.00 pm on 31 December

Buy your admission ticket or voucher easily and conveniently online and enjoy some great benefits.

Your online benefits:
- Online price advantage: If you book your ticket online in our ticket shop, you’ll pay a lower price (€24 instead of €26 for a standard adult ticket) than if you buy it on site at the ticket offices or from the ticket machines.
- No queues at the on-site ticket offices and direct access to the Wunderkammern and the Giant’s Garden. Important note for the peak summer season: Please be aware that during the peak summer season, particularly on days when the weather is bad, there may be longer queues when entering the Chambers of Wonders in front of the Giant.

OUR RECOMMENDATION: Visit us first thing in the morning (between 9 am and 10 am) and enjoy the exhibition at your leisure without any queues.
- A variety of payment options: Pay securely and conveniently by credit card, Giropay, PayPal, EPS, iDeal, Przelewy24 and Bancontact.

Audio guide: Book your personal audio guide when purchasing your ticket online and collect it on site at ticket counters 5 and 6. The audio guide enhances the overall experience even further (available in 10 languages).

Admission vouchers
Would you like to give a day ticket as a gift but don’t know the date yet? Use the “Buy voucher” feature to receive an online code in the form of a gift voucher, which can be redeemed at any time in the online ticket shop.

Value vouchers
Would you like to give the gift of a day out or a shopping experience? Our "Gift Vouchers" are ideal for this – they can be redeemed flexibly at the ticket offices during regular opening hours for purchases, food and drink, or admission tickets.
You can also use the code provided to purchase day tickets at any time in the online ticket shop.

Audio guide
The audio guide (available in 10 languages) enhances the overall experience even further. Book your personal audio guide as an add-on when purchasing online and collect it on site at ticket counters 5 and 6.

Daniels Kristallwelten by DoN is our restaurant and café at Swarovski Kristallwelten, offering international, regional, Tyrolean and, above all, seasonal cuisine. Our in-house patisserie creates cakes and a selection of delicate pastries such as macarons, muffins and cupcakes for every occasion.

Our opening hours
Daily from 11:00 to 19:00
Hot meals served from 12:00 to 16:30

The Swarovski Crystal Worlds shop in Wattens offers the full range of Swarovski products. From accessories and jewellery to figurines, you’ll find everything to make your heart sparkle in the world’s largest Swarovski shop. You can access the Swarovski Crystal Worlds shop even without a ticket.

An abstract retail landscape along a winding river

The shop entrance, designed by Snøhetta, is presented as a fascinating light and sound installation. Several kilometres of luminous fibres form a spiral tunnel that guides visitors into the Swarovski store. An interactive sound installation further expands the space through its acoustic dimension.

The crystalline shopping experience itself features areas for product and brand presentations and opens out onto the garden. The redesign, conceived by the master planners s_o_s architekten, is inspired by the image of a meandering river within an artificial landscape. The store is one of the largest in the world and boasts a unique design – special retail units and large display cabinets were designed exclusively for Swarovski Kristallwelten. Targeted lighting further enhances the atmosphere, creating different moods within the space.